About Us
Our mission
At joli point needlepoint, we believe that every stitch tells a story. our mission is to create beautiful, functional products that help stitchers organize their needlepoint and document their creative journey-one stitch at a time. with focus on quality and thoughtful design, we strive to enhance the needlepoint experience, making it more enjoyable for every stitcher.
why do we have a poodle?
Growing up, my mother always dreamed of having a poodle. When she was thirteen, her parents surprised her with a black French poodle she named Joli.
My mother was also introduced to needlepoint by her parents, both talented stitchers. Years later, she passed that gift on to me when I was expecting my first child.
Today, I carry that tradition forward with great pride as a third-generation needlepoint stitcher. The Joli Point poodle is not just a symbol of our brand, but a reflection of family, memory, and the stories that connect us across generations.
What's in a name?
Joli
french for lovely
Point
french for stitch
Joli Point
french for lovely stitch
The Needlepoint Journal
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